Every interaction is an opportunity for a person to sell themselves, their value and build brand loyalty. This session will compare building your personal loyalty and your company’s brand, and the importance of, differences and interrelationships associated with each. Come to this session to identify how to keep customers committed to your brand and service, the value of having a credible and highly visible personal brand, and what role your employees play in creating the personal and company brand.
Please join us!
Note: We have had a change with our January presenter and a slight change in topic. While we are still learning more about 'Brand' - we will start the conversation with personal brand versus departmental.
About Our Presenter: Dianne Durkin
President and Founder of Loyalty Factor, Dianne Durkin has over 25 years of experience in finance, direct sales, international marketing and training and development. She has held Vice President of Marketing and Presidential positions with companies like Gulf Oil, Digital Equipment Corp, Corporate Branding Partnership and ASTEA International. She has also founded and sold two companies. Dianne has built a reputation as one who can quickly assess the core issues within a company and outline their impact on the organization and its profits, productivity and people. Dianne’s combination of executive management and entrepreneurial skills has proven very beneficial in helping major corporations and small enterprises achieve maximum results.
Registration required by the end of day Wednesday prior to the event.
Weather Policy: In the event of bad weather, if the Falmouth schools are closed, the event will be cancelled.